Ye To Aisa Hona Chahiya(General Social Msgs)
This ad campaign spreads awareness amongst public about several serious issues like child marriage, safe sex, black money, etc. that persist in our society. The campaign serves the purpose from a fresh perspective. The quirky lines engages the youth which is there on social media and connects with there psyche effectively.
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
Which was also published on Desicreative.com
1. #SafeSex
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
2. #DonateEyes
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
3. #SaveTrees
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
4. #ChildEducation
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
5. #RespectWomen
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
6. #StopChildMarriage
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
7. #StopChildAbuse
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
8. #BlackMoney
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
9. #FreedomOfExpression
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
10. #DelayedJustice
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
11. #SaveWater
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
1. #SafeSex
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
2. #DonateEyes
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
3. #SaveTrees
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
4. #ChildEducation
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
5. #RespectWomen
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
6. #StopChildMarriage
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
7. #StopChildAbuse
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
8. #BlackMoney
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
9. #FreedomOfExpression
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
10. #DelayedJustice
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
11. #SaveWater
Art Director: - Ashwin Hirwe & Nikhil Kukalwar
Copy Writing By - Amol Mahajan & Amey Pendse
Anti Firecracker Campaign (Smoke-Free Diwali)
Smoke-Free Diwali
Diwali is one of the prominent festivals celebrated across India with great fanfare where people lighting up houses with diyas, making colourful rangolis and exchanging sweets is a common sight.
But, there is another practice that creates more problems than spreading happiness - bursting firecrackers. These firecrackers release toxic gases, pollutes the air, generate loud noise, creates humongous amount of dry waste and inflict injuries as well.
The festival of goodwill, prosperity and happiness can be celebrated in a number of ways other than bursting firecrackers. Let's enjoy a smoke-free and healthy Diwali.
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Which was also published on Adeevee website
1. A TEENAGER
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Diwali is one of the prominent festivals celebrated across India with great fanfare where people lighting up houses with diyas, making colourful rangolis and exchanging sweets is a common sight.
But, there is another practice that creates more problems than spreading happiness - bursting firecrackers. These firecrackers release toxic gases, pollutes the air, generate loud noise, creates humongous amount of dry waste and inflict injuries as well.
The festival of goodwill, prosperity and happiness can be celebrated in a number of ways other than bursting firecrackers. Let's enjoy a smoke-free and healthy Diwali.
Art Director: - Ashwin Hirwe
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
2. A PREGNANT WOMEN
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
3. A CHILD LABOURER IN FIREWORKS FACTORY
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
4. A SENIOR CITIZEN
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Art Director: - Ashwin Hirwe
5. A MUNICIPALITY SWEEPER
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Art Director: - Ashwin Hirwe
6. A STRAY DOG
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Art Director: - Ashwin Hirwe
Anti Superstition Campaign
Maharashtra Andhashraddha Nirmoolan Samiti, Pune, India
Anti Superstition Campaign
Maharashtra Andhashraddha Nirmoolan Samiti, Pune, India
In India, irrational beliefs are the biggest stumbling block in the path towards a healthy society. It's high time we stopped believing in dubious facts and archaic dogmas. Let's inculcate a scientific temper and steer our minds away from superstition.
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Which was also published on Ads Of The World website
1. BLACK CAT
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
2. DOLL
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
3. HORSESHOE
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
4. LEMON & CHILLI
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
5. 13
Art Director: - Ashwin Hirwe
Copy Writing By - Amol Mahajan
Democracy of Truth
This election, prove that your opinion, your values and your faith in democracy has the power to elect the leaders of this nation. Prove that vote banks cannot be bought by the black money in Swiss banks. This election, prove that you are an Indian who truly cares about India. But above all else, prove that your votes cannot be corrupted by their notes. The power lies in your hand. Just vote.
Which was also published on Ads Of The World website
Art Director: Nikhil Kukalwar / Ashwin Hirwe
Copywriter: Saurabh Kirtane
Photographer: Ashwin Hirwe
Additional creadits: Amey Pendse
1. VOICE
2. VISION
Art Director: Nikhil Kukalwar / Ashwin Hirwe
Copywriter: Saurabh Kirtane
Photographer: Ashwin Hirwe
WOMEN FIRST
A skewed sex ratio is continually on the rise in developing and under-developed countries,
predominantly due to deep-rooted gender biases and a disturbingly misogynistic attitude that equates
the birth of a male child with prosperity. Women First aims to promote awareness that this approach will create a world without women, ultimately resulting in the end of the human race as we know it.
Which was also published on Ads Of The World website
1. HUMANITY
Art Director: Nikhil Kukalwar, Ashwin Hirwe
Copywriter: Saurabh Kirtane
2. LOSER
Art Director: Nikhil Kukalwar, Ashwin Hirwe
Copywriter: Saurabh Kirtane
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